Zerid & Cie
Zerid & Cie. is a design and manufacturing house founded in 2022, presenting unique products for collectors and enthusiasts of watches, pens and jewellery.
Zerid & Cie.’s core mission is to create products that not only serve a purpose but tell a story. We have adopted an unconventional design philosophy, where we tend to create products that are engineeringly complex yet aesthetically pleasing… products that can be entitled as “Objet d’art”.
Each product we make is crafted, by top talented craftsmen and craftswomen, in low quantities while keeping sustainability in mind. Each product we create combines different materials and incorporates sustainable materials and designs. Each product we create tells a unique story.
Journal
Backes & Strauss x About Timepieces W1 Anthracite Watch Review
Backes & Strauss, the world’s oldest diamond company, has joined forces with About Timepieces to unveil the W1...
MAALS Duetto (Bianco/White) Watch Review
What is British designed, Swiss powered and steeped in Italian automotive history? The Duetto by MAALS, of course!!...
Gelfman Nixie IN-16 Watch Review
What is designed in Switzerland, manufactured in Russia and works using Cold War era technology? The Gelfman IN-16...
Backes & Strauss Regent Black Knight (Unique Piece) Watch Review
It's not often you will find a high quality diamond in a sub 5k watch, however, Backes & Strauss have done it for...
German Polosin KOPF Watch Review
It's not often that a watch face is actually a face, but in this instance, the whole case is a head (with a face in...
Albert Villa Casablanca (Yellow) Watch Review
The watch industry (and many watch collectors (sorry!)) can sometimes be seen to have a snobby view on less expensive...
Sequent x Seconde/Seconde/ Smart(ass) Watch Review
Smart watches are often purely about functionality and rarely much consideration is given to how they might fit into a...
Kieser Design Tragwerk.T (Unique Piece) Review
Are you aware of any modularly configurable, handmade mechanical watches that were inspired by an insect? Kieser...
Chopin Opus 10 No. 12 “Violet Edition” Watch Review
"Polish" and "Swiss watchmaking" are not words often heard in the same sentence, however, the 2 have come together to...
MAALS Sligo Watch Review
From production of a limited edition, inexpensive quartz watch, to bespoke one off commissions; that's where UK based...
Alexander Shorokhoff Revolution AVG Watch Review
There are a few watchmakers that seem to never run out of creative ideas; Alexander Shorokhoff is definitely one of...
Belchengruppe 1247 Visuren #22 Watch Review
A watch brand founded by a designer should be right on the edge of creativity - That's exactly what seems to have...